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Surf1

  • Category Development
  • Client Webflow
  • Start Date 23 January 2021
  • Handover 05 March 2021
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Build, streamline and evolve together with solution

To bring objective performance measurements and tracking to the sport of surfing and other board sports that will enhance the spectator experience, improve athlete performance, and increase participation by creating a better understanding of the motion mechanics and skill levels involved in surfing and other board sports.

  • + Brand Development
  • + UX/UI Design
  • + Front-end Development
  • + Copywriting
  • + Shopify Development
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Visual and typograpy hierarchy

Visual hierarchy is the principle of arranging elements to show their order of importance. Designers structure visual characteristics—e.g., menu icons—so users can understand information easily. By laying out elements logically and strategically, designers influence users’ perceptions and guide them to desired actions. Users notice larger elements more easily can convert.

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For those of us who are blessed with good sight. So we seldom consider it. That’s why going off to investigate the whys and hows involved is a little like trying to get behind the wind

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